Cookies are small text files that the browser stores on your device when you visit a website. They let the site remember things between page loads and across visits, which is how we keep you logged in, how the bet slip remembers what you put in it and how the layout stays the way you set it. This page explains every category of cookie we use, why we use it and what happens if you switch a category off.
First party only
Most of our cookies are set by highbet.online directly and never touch a third party server.
Consent first
Optional cookies are off until you accept them. Necessary cookies are on regardless because the site cannot run without them.
What categories of cookies does Highbet use?
There are four categories of cookies on the site. Necessary cookies are needed for the platform to function. They keep you logged in, remember the contents of your bet slip and track basic security state. These cannot be switched off because the product simply will not run without them and they do not collect any data used for marketing or analytics.
Functional cookies remember your preferences such as language, currency and table layout. Analytics cookies measure how visitors use the site at an aggregated level so we can improve performance, fix broken flows and prioritise the right features. Marketing cookies, where you consent to them, allow us to measure the effectiveness of advertising on platforms like Meta and Google and to show you more relevant promotions.
How do I change my cookie consent?
The first time you visit the site a banner asks you to accept or reject optional cookies. If you reject, only necessary cookies are set. If you accept, all four categories are turned on. You can change your mind at any time by clicking the Cookies link at the bottom of any page, which reopens the consent panel and lets you toggle each category individually.
Browser settings give you a more general layer of control. Every modern browser lets you block all cookies, block third party cookies only or clear cookies on close. Be aware that blocking all cookies in the browser will stop you logging into the account because session cookies are necessary for authentication.
Which specific cookies are set on my device?
On the necessary side we set a session cookie that holds your login token, a security cookie that prevents cross site request forgery, a load balancer cookie that keeps you on a single server during a session and a consent cookie that remembers your cookie choices for twelve months. None of these are used for advertising or analytics.
On the functional side we set a preference cookie that remembers your selected language, a layout cookie that holds your dashboard configuration and a recently played cookie that surfaces your most recent games. On the analytics side, with consent, we set a Plausible analytics cookie that runs entirely first party and contains no personal data. On the marketing side, with consent, we may set Meta and Google identifiers used purely for measuring the performance of ad campaigns you may have clicked.
What happens if I turn cookies off?
Turning functional cookies off means the site will not remember your language or layout between visits, but everything will still work. Turning analytics off means we lose the ability to measure how visitors use the site at an aggregated level, but no functionality changes for you. Turning marketing cookies off means any advertising you see from us on third party sites is less relevant, but you will still see ads since most ad platforms run a baseline of non personalised campaigns.
You cannot turn necessary cookies off through the consent panel because the product cannot run without them. If you do not want any cookies at all, the only effective option is to avoid logging in. Browsing the marketing pages without logging in only sets necessary cookies and your consent choices.
How long do cookies stay on my device?
Cookie lifetime varies by purpose. Session cookies are wiped the moment you close the browser tab and are used for things like keeping the bet slip alive between page loads. Persistent cookies stay for a defined period and are used for preferences and consent. Our consent cookie lasts twelve months so we are not asking for your choices on every visit, language and layout cookies last twelve months for the same reason, and the analytics identifier runs on a thirty day rolling window.
Marketing identifiers used for ad measurement, where you have consented to them, follow the platform default which is typically ninety days for Meta and Google. You can clear any cookie at any time from inside the browser settings without affecting your ability to use the site, although you will be asked for your consent choices again on the next visit because the consent cookie is what remembers them.
Do you share cookie data with anyone outside Highbet?
Necessary, functional and analytics cookies are processed entirely by us or by data processors acting on our instructions under a written data processing agreement. We do not sell any cookie data and we do not pass it to third parties for their own marketing purposes. Plausible analytics is our analytics processor and runs without sharing data with any advertising network.
Marketing cookies, when you consent, work differently because the whole point of them is to measure ad performance on third party platforms. In that case Meta and Google receive a hashed identifier that lets them confirm whether someone who clicked an ad later signed up or deposited. The identifier is not used to build a profile of you on our site and you can revoke consent at any time from the cookies panel, which immediately stops new identifiers being shared.